The vision for this project was to craft a heraldry-inspired brand identity that embodies timelessness, durability, and a sense of strong reputation. I aimed to blend the historical gravitas of traditional heraldic symbols with a bold, high-impact design suited for modern digital platforms. The first challenge was ensuring that the symbol could function effectively across these environments. To address this, I simplified the intricate details typically found in heraldry and focused solely on the eagle’s silhouette. Recognizing that the eagle is a common motif within the engineering industry, I sought to differentiate the design by abstracting the silhouette with soft, fluid curves. This approach not only reimagines the eagle in a more contemporary, minimalistic form but also ensures that the overall composition exudes balance and harmony, creating a distinctive and memorable brand identity.